Sent 70,000 words when they asked for 80,000? That shortfall can get you rejected before anyone reads a page. Part 2 of Words That Get You Into Trouble looks at the hidden cost of writing short.
Tag Archives: book marketing
Publishing Insight by Gaius Konstantine
How long should your novel be? Gaius Konstantine explains why word count matters for debut authors, whether you’re querying agents or publishing indie.
Editorial Book Reviews: What They Are, Why They Matter, and How to Make Yours Work Harder
This guide walks through what an editorial review is, why many authors find it useful, how to make the most of one once you have it, how to add it to your Amazon page, and — since several of you have asked — how to request the Just Reading Nook seal and use the seal card effectively.
Book Marketing Basics: A Guide to Building Your Author Brand
Typing “The End” on your manuscript is a huge achievement. But getting your book into readers’ hands? That is a completely different challenge. Many authors assume a great story will sell itself. Unfortunately, even the most brilliant prose goes unnoticed without a solid marketing foundation.
The Book-Reader Buying Cycle: A Strategic Framework for Authors in the Modern Publishing Landscape
Every product has a buyer. Every buyer has a journey. In the consumer goods world, marketers have long relied on the Product-Consumer Buying Cycle, a structured map of how a stranger becomes a loyal customer, from the first flicker of awareness to the passionate endorsement of a brand advocate.